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Unlock hair’s true potential,
one customer at a time

Choose from our range of hair care solutions trusted by established salons in Singapore and around the world.

Our Brands

Professional hair care for everyday brilliance.

Flaunt vibrant, healthy, and luscious coloured hair.

About Us

SL INC is a leading premium hair care distributor in Singapore, founded and led by Sally Lai—an industry icon with close to 40 years of experience in the hair and beauty scene. Well-known for her adaptability, resilience, and bold ideas, Sally has made waves in the industry since her early days with Shiseido. Many still talk about the unforgettable hair shows she organised in unique and unexpected locations—something salon owners continue to admire.

Over the years, Sally has built a strong reputation as one of Singapore’s top hair care solutions provider, but her passion goes beyond just selling products—she believes that real success for salons comes from a combination of quality education, strong business fundamentals, and long-term sustainability.

With the industry constantly evolving, Sally is focused on grooming the next generation of hairstylists by helping them pick up essential digital and business management skills—tools that are becoming more important than ever in today’s competitive market. Her hands-on, collaborative leadership style continues to spark innovation and push the industry forward.

For Professionals

For Customers